PROCESSIMPLEMENTATIONDESIGN DETAILINGEVALUATECONCEPTUALIZEUNDERSTANDAt BullMonkey, we believe that the ‘Bull’ and ‘Monkey’ of the company name hold a particular significance to our offerings, and in particular, our design process. We’ve learned through our experience of bringing products to market that the traits that are characteristic of the ‘Bull’ and the ‘Monkey’ are not only complimentary, but they are required elements in successful product development. These complimentary traits allow us to explore and uncover relationships and latent needs, all while pus doing it.
During the Product Definition phase of our process, we like to get a clear picture of what it is that you intend to accomplish with your product or service. We need a clear idea of what is happening in the market at hand, and what role and position your product, service, and brand play in that market.We find it helpful if we can imagine who your customer is. If we know who we’re designing for, then we know who to focus on and learn from. We use the insights gained from studying target groups throughout the the design process. They’re invaluable.We have a varied tool set for this research, that we pick and choose from depending on your project’s requirements.Product Definition
The concept generation phase is where we rapidly generate scenarios, sketches, storyboards, and low-resolution prototypes. Depending on the product being developed, we will choose to use whatever tool is most suitable to communicate the (generally high) volume of concepts that get generated.Product Imagining
By this stage we have sketches, test rigs, loose CAD models, and a bunch of relevant data for us to evaluate with many of our systems of analysis to begin a phase of removal and refinement. Some based on quantitative methods that we run through spreadsheets, others based on empirical data we get through physical testing, refining, and testing further. And some comes from qualitative information we gain through listening, observation, and more listening.We typically ask some big questions regarding the product’s feasibility at this stage. Determining if it is both economically and technologically doable to reach the final result that put the project in motion. To consider whether the concept itself is actually good enough, and desirable enough, to further refine.Product Feasibility
Product RealizationThis is where we get into the details of product realization. Vendors and associates are often included in this phase in order to work toward a common goal smoothly, without surprises. Here we nail down things like materials, processes, colours and surface treatments. Prototypes are used to ensure things all fit together as expected. Testing and refinement continue. The production CAD data and associated documentation are produced in order to communicate design intent clearly to manufacturers.
Product Manufacture & Launch
Manufacturing and launching the product includes marketing, distribution and customer service. Often, there will still be some engineering-related activity in the form of quality control and revisions, as well as any applicable standards certifications that may be outstanding. …more…
The development of any new product or service contains a degree of risk and uncertainty. In creating what is yet unknown, we rely heavily on a process that blends a systematic approach with chaos - convergence with divergence. At BullMonkey, we help organizations to minimize risk and maximize the potential of success by helping their customers enjoy rewarding and valuable experiences with their products.It would not be truthful for us to suggest that our process is set in stone. We'd prefer to let the project determine what tools we draw on. As all design interventions are unique, so is their timing. We recognize the need to understand market opportunities as they relate to social, economic and technological trends.We embrace our insatiably curious approach to discovery through research, experience and persistence. We recognize that connections lie between all things, and it’s a matter of efficiently uncovering those connections that lead to innovations that drive us forward. We blend a mix of potent creativity with measured critical thinking.By collaborating with individuals, manufacturers and organizations in the development of products and systems, BullMonkey is able to put the user front and centre, and help to bring life to well thought out products and systems that make businesses both respected and profitable.
PROCESS
IMPLEMENTATION
DESIGN DETAILING
EVALUATE
CONCEPTUALIZE
UNDERSTAND
At BullMonkey, we believe that the ‘Bull’ and ‘Monkey’ of the company name hold a
particular significance to our offerings, and in particular, our design process. We’ve
learned through our experience of bringing products to market that the traits that
are characteristic of the ‘Bull’ and the ‘Monkey’ are not only complimentary, but
they are required elements in successful product development. These
complimentary traits allow us to explore and uncover relationships and latent
needs, all while pus doing it.
